Case studies
Ventis
Ventis aimed to enhance their website by adding product descriptions and optimizing landing page content to be SEO-friendly across all supported languages.
The Company
Ventis, an online marketplace for fashion, food, homeware and experiences selling more than 70,000 products from more than 1000 brands.
The Challenge
Include product descriptions on website
Ventis is a marketplace for Italian luxury goods. The high turnover of products posed a challenge for the company to keep product descriptions up to date, maintaining the image and reputation of the brands on sale while increasing the opportunity cost of bringing products to market more quickly.
Improve content in website landing pages to be SEO friendly for all languages used.
The high volume and turnover of products presented Ventis with the challenge of keeping the product landing pages up to date with good SEO positioning.
The Results
Trust Generative AI created and optimized more than 11000 landing pages in 3 different languages improving the daily SEO revenue by 10% with a decrease in operations expenses of 90%. Trust Generative AI created, validated and optimized more than 7600 product descriptions.
Additionally, a human validated 23% of the product descriptions below the established accuracy.
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